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Two co-founders, a sales lead, and three AI agents — twenty years of masonry encoded into every estimate.
Founder
Co-Founder & COO
20 years in masonry, 15 of them in DFW outdoor living — outdoor kitchens, concrete patios, retaining walls, stone edging. Loaded trailers at DFW stone yards, poured slabs in July heat, built walls that are still standing.
He is also a repeat tech founder: he built a two-sided marketplace from zero and sold it. PaisaLocal is the second company, and he is the sole engineer on it — the three agents, the conversation intelligence, the whole platform.
The goal is simple. Homeowners get honest numbers and crews get fair pay. No middleman markup, no guesswork.
Leadership
The crews, the trade relationships, and the people you actually talk to.
Co-Founder & CEO
Owns crew vetting, onboarding, and the trade relationships — our first crew went live under her leadership. She is the bridge between the AI engine and the builders holding the trowel.
UT Arlington, BS in Educational Studies with substantial statistics coursework. A former academic administrator who ran the data systems that measured student growth, she now coordinates our SBIR Phase I evaluation work alongside a statistics consultant.
Sales Lead
Over 20 years in global telecommunications — a business of complicated technical products, long contracts, and buyers who needed every line of it in plain language before they would sign anything.
That translation is the job here too. An outdoor kitchen is a large, unfamiliar purchase for most homeowners, and Ray’s work is making sure the estimate on your screen is one you genuinely understand — what is in it, what is not, and why it costs what it costs — before anyone breaks ground.
The agents
Each one handles a different dimension of getting the price right, and the orchestrator reconciles them before you ever see a number.
Real-time material costs from DFW suppliers. 236 natural stones, 39 appliances, field-tested labor rates.
Port 50052 · gRPCStyle recommendations, stone compatibility rules, and aesthetic validation so your project looks as good as the price.
Port 50053 · gRPCDFW market intelligence, competitive benchmarking, and trend analysis from permits, social media, and real project data.
Port 50051 · gRPCWhy trust pAIsa
A real supplier price, a real labor rate, or a real project in the DFW market.
Not generic estimates — actual pricing from DFW stone yards and material suppliers
See every cost: stone, setting material, labor, margin. Nothing hidden.
Field-tested in North Texas, not national averages from a database
AI-generated content properly disclosed per state law
The stone on your estimate is a real item at a real DFW yard, priced per ton — not a category average
A free, line-item estimate from pAIsa in under two minutes. No sign-up required.